LOS ANGELES – The votes are in and America has its next "Idol." 29-year-old Nick Fradiani took home the title at the end of a two-hour, star-studded finale, beating out Clark Beckham for the 14th "Idol" crown. The Guilford, Conn. native called it the best day of his life. "I'm just so happy.
Google's Hummingbird update created a lot of anxiety, but ultimately, it could be a good thing for the industry, because it frees us from the tyranny of competing for a limited number of top keywords. Essentially, the role of the Hummingbird algorithm is to better answer those longer-tail queries users are typing in Google. If your pages are optimized for these more conversational queries, you have a better chance of top rankings. Try a new, niche-based approach to keywords, which allows you to double or even triple the list of profitable keywords in your SEO arsenal. This article explains the four steps for doing keyword research the modern way, using SEO PowerSuite or other tools. 1. Ideas: Most search marketers simply think of the main keywords related to their businesses, plop them into a tool like Google Keyword Planner, and then run with the keyword list it delivers. However, search habits vary widely: Searchers may use hundreds of different word combinations to describe the
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